White, Jon. <br/><br/>
Strategic communications management : Making public relations work / 
Jon White 
 - New York :  Addison-Wesley,  1995 
 - 277 p :  illus 
<br/><br/><label>ISBN: </label>0201593769 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--Corporations.<br/>Communication in management.<br/>Corporate image.<br/>Public relations--Corporations--Case studies.
<br/><br/><label>LC Class. No.: </label>HD59  / W45 S8 1995