01020nam a2200289 a 4500 vtls000100067 MTX 141125 2007 at a 000 0 eng d 9780324408089 201506251330 cat1 201412010911 cat7 201411261001 cat7 201411250945 cat7 HF5415.123 S556 I5 2007 MG010 Shimp, Terence A. 35850 Integrated marketing communications in advertising and promotion / Terence A. Shimp 7th ed. Australia : Thomson, 2007 629 p. : ill Communication in marking 50142 Sales promotion 159933 Advertising 159861 Direct marketing 151678 Advertising, promotion, & supplemental aspects of integrated marketing communications (2003) GBT 75134 75134 2018-03-13 00:00:00 0 HF5415.123 S556 I5 2007 1000317658 3 2018-03-13 GBT 0 0 0 0 SP SP GEN 2018-03-13 0.00 2018-03-13 00:00:00 HF5415.123 S556 I5 2007 1000317609 1 2018-03-13 GBE 0 0 0 CGB 0 SP SP GEN 2018-03-13 0.00 2018-03-13 00:00:00 HF5415.123 S556 I5 2007 1000317657 2 2018-03-13 GBE 0 0 0 CGB 0 SP SP GEN 2018-03-13 0.00