Thompson, Arthur A. Crafting ang executing strategy : The quest for competitve advantage concepts and cases / Thompson, Arthur A., Strickland A.J & Gamble, John E. - 17 th ed - New York : McGraw-Hill, 2010 - 478 p. ISBN: 9780070182608 Subjects--Topical Terms: Strategic planningStrategic planning--Case studies LC Class. No.: HD30.28 / T525 C3 2010