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Your search returned 416 results from 68520 records.

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341.

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Business, not politics : the making of the gay market / Katherine Sender. by

Sender, Katherine

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : Columbia University Press, 2004

Availability: Items available for loan: MATRIX Library (1)Call number: HC110.C6 S474 B 2004.

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342.

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Marketing management in Asia / edited by Stan Paliwoda, Tim Andrews, and Junsong Chen. by

Paliwoda, Stanley J
Andrews, Tim G, 1968-
Chen, Junsong, 1975-

Series: Routledge research in employment relations ; 27Series: Routledge research in employment relations ; 27

Edition: 1st ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : Routledge, 2013

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.13 M345 2013.

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343.

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Data mining techniques : for marketing, sales, and customer relationship management / Michael J.A. Berry, Gordon S. Linoff. by

Berry, Michael J. A
Linoff, Gordon

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Indianapolis, Ind. : Wiley Pub., 2004

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.125 B534 D 2004.

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344.

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Greener products : the making and marketing of sustainable brands / Al Iannuzzi. by

Iannuzzi, Al

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boca Raton : CRC Press, 2012

Availability: Items available for loan: MATRIX Library (1)Call number: HF5413 I11 G 2012.

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345.

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Marketing your business : a guide to developing a strategic marketing plan / Ronald A. Nykiel. by

Nykiel, Ronald A

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : Best Business Books, 2003

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.135 N995 M 2003.

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346.

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Relationship marketing : theory and practice / edited by Francis Buttle. by

Buttle, Francis

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Chapman, 1996

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.55 R382 1996.

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347.

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Data mining and market intelligence for optimal marketing returns Susan Chiu, Domingo Tavella. by

Chiu, Susan
Tavella, Domingo, 1948-

Edition: 1st ed.

Material type:

Text; Format: electronic ; Literary form: Not fiction ; Audience: Adult;

Publication details: Oxford, UK : Butterworth-Heinemann/Elsevier, 2008

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.2 C485 D 2008.

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348.

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Developing a market orientation / Rohit Deshpandé, editor. by

Deshpande, Rohit
Marketing Science Institute

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Thousand Oaks, Calif. : Sage Publications, 1999

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.2 D497 1999.

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349.

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A new brand of business : Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / Douglas B. Ward. by

Ward, Douglas B

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Philadelphia : Temple University Press, 2010

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.2 W256 N 2010.

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350.

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Marketing research with SAS Enterprise guide / Kristof Coussement, Nathalie Demoulin, Karine Charry. by

Coussement, Kristof
Demoulin, Nathalie
Charry, Karine

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Burlington, VT : Ashgate Pub., 2011

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.2 C645 M 2011.

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351.

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Challenges and opportunities for change in food marketing to children and youth : workshop summary by

Breiner, Heather [editor.]
Parker, Lynn [editor.]
Olsen, Steven [editor.]
Institute of Medicine (U.S.). Standing Committee on Childhood Obesity Prevention
Institute of Medicine (U.S.). Food and Nutrition Board
National Academies Press (U.S.)

Material type:

Text; Format: print ; Literary form: Not fiction

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.32 C437 2013.

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352.

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Niche envy : marketing discrimination in the digital age / Joseph Turow. by

Turow, Joseph

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Cambridge, Mass. : MIT Press, 2006

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.32 T956 N 2006.

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353.

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The connected customer : the changing nature of consumer and business markets / edited by Stefan Wuyts ... [et al.]. by

Wuyts, Stefan

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : Routledge, 2010

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.32 C743 2010.

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354.

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The daily you : how the new advertising industry is defining your identity and your worth / Joseph Turow. by

Turow, Joseph

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New Haven : Yale University Press, 2011

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.32 T956 D 2011.

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355.

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Freud on Madison Avenue : motivation research and subliminal advertising in America / Lawrence R. Samuel. by

Samuel, Lawrence R

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Philadelphia : University of Pennsylvania Press, 2010

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.34 S783 2010.

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356.

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Advertising and anthropology : ethnographic practice and cultural perspectives / Timothy de Waal Malefyt, Robert J. Morais. by

Malefyt, Timothy de Waal
Morais, Robert J

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Berg Publishers, 2012

Availability: Items available for loan: MATRIX Library (1)Call number: HF5821 M245 A 2012.

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357.

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In praise of commercial culture / Tyler Cowen. by

Cowen, Tyler

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Cambridge, Mass. : Harvard University Press, 1998

Other title:

Commercial culture

Availability: Items available for loan: MATRIX Library (1)Call number: NX634 C68 I 1998.

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358.

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Marketing to moviegoers : a handbook of strategies and tactics / Robert Marich. by

Marich, Robert

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Carbondale ; Edwardsville : Southern Illinois University Press, 2013

Availability: Items available for loan: MATRIX Library (1)Call number: PN1995 M332 M 2013.

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359.

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Pink tourism : holidays of gay men and lesbians / Howard L Hughes. by

Hughes, Howard L

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Wallingford, UK ; Cambridge, MA : CABI, 2006

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.32 H893 P 2006.

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360.

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Handbook of marketing decision models / Berend Wierenga, ed. by

Wierenga, B

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York, NY : Springer, 2008

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.135 H236 2008.

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