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Your search returned 14 results from 68520 records.

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New product development : managing and forecasting for strategic success / Robert J. Thomas. by

Thomas, Robert J

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : John Wiley & Sons, 1993

Availability: Items available for loan: วิทยาเขตสุพรรณบุรี (1)Call number: HF5415.153 T48 1993.

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Strategic Management of Technology and Innovation / Robett A. Burgelman by

Burgelman, Robety A
Maidique, Modesto A, jt. auth
Wheelwright, Steven C, jt. auth

Edition: 3rd ed

Material type:

Text; Format: print

Publication details: New York : McGraw-Hill, 2001

Availability: Items available for loan: วิทยาเขตสุพรรณบุรี (4)Call number: HD45 B954 S8 2001, ...

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What Were They Thinking? : Markting Lessons you can Learn from Products that Flopped / Robert M. McMath by

McMath, Robert M
Forbes, Thom, jt. auth

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : Times Business, 1998

Availability: Items available for loan: บัณฑิตวิทยาลัย (1)Call number: HF5415.153 M348 W9 1998.

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Ascending the Value Spiral : From Insight to Innovation / S. Ramachander by

Ramachander, S

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Thousand Oaks, CA : SAGE Publications, 2002

Availability: Items available for loan: วิทยาเขตสุพรรณบุรี (1)Call number: HF5415.153 R165 A8 2002.

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New retail / Rasshied Din by

Din, Rasshied

Material type:

Text; Format: print

Publication details: London : Conran Octopus, 2000

Availability: Items available for loan: วิทยาเขตสุพรรณบุรี (1)Call number: HF5429 D583 N4 2000.

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Strategic management of technology and innovation / Garry D. Bruton , Margaret A. White by

Bruton, Garry D
White ,Margaret A

Edition: 2nd ed

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Mason, Ohio : South-Western Cengage Learning, 2011

Availability: Items available for loan: วิทยาเขตสุพรรณบุรี (1)Call number: HD45 B913 S7 2011.

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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne. by

Kim, W. Chan
Mauborgne, Renée

Edition: Expanded edition

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston, Massachusetts : Harvard Business Review Press 2015

Other title:

How to create uncontested market space and make the competition irrelevant

Availability: Items available for loan: ศูนย์วิทยาศาสตร์ (1)Call number: HF5415.153 K49 B5 2015.

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Accelerating new food product design and development / edited by Jacqueline H. Beckley, Leslie Herzog, M. Michele Foley by

Beckley, Jacqueline H [editor.]
Herzog, Leslie J [editor.]
Foley, M. Michele [editor.]

Edition: 2 nd ed

Material type:

Text; Format: print

Publication details: Hoboken, NJ, USA : Wiley, 2017

Availability: Items available for loan: วิทยาเขตสุพรรณบุรี (1)Call number: HD9005 A169 2017. ศูนย์วิทยาศาสตร์ (1)Call number: HD9005 A169 2017.

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Sensory marketing : research on the sensuality of products / edited by Aradhna Krishna. by

Krishna, Aradhna

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : Routledge, 2010

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415 S478 2010.

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Product release planning : methods, tools and applications / Gunther Ruhe.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boca Raton : CRC Press, 2010

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.153 R933 P 2010.

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11.

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Advertising : types, trends, and controversies / Evelyn P. Mann, editor by

Mann, Evelyn P

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : Nova Science Publishers, 2012

Availability: Items available for loan: MATRIX Library (1)Call number: HF5823 A244 2012.

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12.

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Creative marketing for new product and new business development / editors, Akira Ishikawa, Atsushi Tsujimoto.ce by

Ishikawa, Akira
Tsujimoto, Atsushi

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Hackensack, NJ : World Scientific, 2008

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.153 C912 2008.

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13.

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A master class in brand planning : the timeless works of Stephen King / edited by Judie Lannon, Merry Baskin. by

King, Stephen
Lannon, Judie [editor.]
Baskin, Merry [editor.]

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Hoboken, NJ : John Wiley & Sons, 2007

Availability: Items available for loan: MATRIX Library (1)Call number: HF5415.1255 K54 M 2007.

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14.

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Responsible innovation : managing the responsible emergence of science and innovation in society / edited by Richard Owen, John Bessant, and Maggy Heintz. by

Owen, Richard
Bessant, J. R
Heintz, Maggy

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: West Sussex : John Wiley & Sons Inc., 2013

Availability: Items available for loan: MATRIX Library (1)Call number: HD45 R429 2013.

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