000			02045cam a2200229 a 4500
008			080703s2009 nyua b 001 0 eng
020			_a9780415964586
040			_aSDU
050	0	0	_aHM1206 _bM489 2009
245	0	0	_aMedia choice : _ba theoretical and empirical overview / _cedited by Tilo Hartmann.
260			_aNew York : _bRoutledge, _c2009.
300			_a306 p. : _bill.
505	0	0	_tSocial cognitive theories of media selection / _rRobert LaRose -- _tAction theory, theory of planned behavior and media choice / _rTilo Hartmann -- _tUses and gratifications as media choice / _rMarina Krcmar and Yuliya Strizhakova -- _tMoney does matter / _rHelmut Scherer and Teresa K. Naab -- _tThe effect of subjective quality assessments on media selection / _rJens Wolling -- _tFast and frugal media choices / _rJulian N. Marewski, Mirta Galesic, and Gerd Gigerenzer -- _tCognitive dissonance theory : a roller coaster career : how communication research adapted the theory of cognitive dissonance / _rWolfgang Donsbach -- _tInformational utility as determinant of media choices / _rMatthias R. Hastall -- _tAffect as a predictor of entertainment choice : the utility of looking beyond pleasure / _rMary Beth Oliver -- _tMedia choice as avoidance behavior : avoidance motivations during television use / _rAndreas Fahr and Tabea Böcking -- _tMedia choice on a micro level : on-line selective strategies in watching television / _rHelena Bilandzic -- _tThe role of structure in media choice / _rJames G. Webster -- _tMedia choice despite multitasking? / _rCees M. Koolstra, Ute Ritterfeld, and Peter Vorderer -- _tMedia synchronicity and media choice : choosing media for performance / _rAlan R. Dennis, Robert M. Fuller, and Joseph S. Valacich -- _tMedia adoption and diffusion / _rThilo von Pape.
505	0	0	_tHKBU library
518			_aYT2025 M10
650		0	_aMass media _xSocial aspects.
650		0	_aMass media _xPsychological aspects. _9124709
650		0	_aChoice (Psychology)
700	1		_aHartmann, Tilo. _9184641
900			_a= C.1 SDU
942			_cGBE _2lcc
999			_c101626 _d101626