000 00642cam a22002054a 4500
008 020509s2003 nyua b 001 0 eng
020 _a9780789017703
040 _aSDU
050 0 0 _aHF5415.135
_bN995 M 2003
100 1 _aNykiel, Ronald A.
_955646
245 1 0 _aMarketing your business :
_ba guide to developing a strategic marketing plan /
_cRonald A. Nykiel.
260 _aNew York :
_bBest Business Books,
_c2003.
300 _a311 p. :
_bill.
505 _aHKBU Library
650 0 _aMarketing
_xDecision making.
650 0 _aMarketing
_xManagement.
650 0 _aMarketing
_xPlanning.
900 _a = C.1 SDU
942 _cGBE
_2lcc
999 _c104571
_d104571