000 00720nam a22002177a 4500
008 250806b2002 dk a|||| |||| 00| 0 eng d
020 _a9788763000949
050 0 0 _aHF1416
_bG437 2002
245 1 0 _aMarketing across cultures in Asia :
_ba practical guide /
_cRichard R. Gesteland & Georg F. Seyk.
250 _a1st ed.
260 _aHerndon, VA :
_bCopenhagen Business School Press,
_c2002.
300 _a172 p. :
_bill
505 _aHKBU library
518 _aYT2025 M08
650 0 _aBusiness etiquette
_zAsia
_9201726
650 0 _aMarketing
650 0 _aIntercultural communication
650 0 _aNegotiation in business
_xCross-cultural studies.
_9201727
900 _a= C.1 SDU
942 _2lcc
_cGBE
999 _c106240
_d106240