000 00539nam a22001577a 4500
008 250806b2010 nju||||| |||| 00| 0 eng d
020 _a9789814287050
050 0 0 _aHF5415.126
_bB643 P 2010
245 1 0 _aPerspectives on promotion and database marketing :
_bthe collected works of Robert C Blattberg /
_ceditor, Greg M Allenby, Ohio State University, USA .
260 _aNew Jersey :
_bWorld Scientific,
_c2010
300 _a316 p.
_bill
505 _aHKBU library
518 _aYT2025 M08
900 _a= C.1 SDU
942 _2lcc
_cGBE
999 _c106242
_d106242