| 000 | 00730nam a2200241 4500 | ||
|---|---|---|---|
| 008 | 140318t2010 mdua eng d | ||
| 020 | _a9781442203358 | ||
| 040 | _aSDU | ||
| 050 | 0 | 0 |
_aHF5823 _bB516 S 2010 |
| 100 | 1 | _aBerman, Margo. | |
| 245 | 1 | 0 |
_aStreet-smart advertising : _bhow to win the battle of the buzz / _cMargo Berman |
| 260 | 3 |
_aLanham, Md. : _bThe Rowman & Littlefield Publishing Group, _c2010. |
|
| 300 |
_a244 p. : _bill |
||
| 505 | 0 | _aHKBU Library | |
| 520 | 3 | _a | |
| 650 | 0 | 0 | _aAdvertising |
| 650 | 0 | _aCommercial art | |
| 650 | 0 | _aGraphic design (Typography) | |
| 650 | 0 | _aAdvertising media planning | |
| 650 | 0 | _aCreation (Literary, artistic, etc.) | |
| 900 | _a = C.1 SDU | ||
| 942 |
_cGBE _2lcc |
||
| 999 |
_c106273 _d106273 |
||