| 000 | 00785cam a22002174a 4500 | ||
|---|---|---|---|
| 008 | 020731s2017 maua b 001 0 eng | ||
| 020 | _a9783110416503 | ||
| 040 | _aSDU | ||
| 050 | 0 | 0 |
_aHF5823 _bC734 2017 |
| 245 | 1 | 0 |
_aCommercial communication in the digital age : _binformation or disinformation? / _cedited by Gabriele Siegert, M. Bjørn von Rimscha, Stephanie Grubenmann.t |
| 260 |
_aBoston/Berlin : _bDe Gruyter, _c2017 |
||
| 300 |
_a270 p. : _bill. |
||
| 505 | _aHKBU Library | ||
| 650 | 0 |
_aMass media _xEconomic aspects. _945045 |
|
| 650 | 0 | _aAdvertising | |
| 700 | 1 |
_aGrubenmann, Stephanie. _eeditor _9201835 |
|
| 700 | 1 |
_aRimscha, Bjørn von, _d1978- _eeditor. _9201836 |
|
| 700 | 1 |
_aSiegert, Gabriele, _eeditor. _9201837 |
|
| 900 | _a = C.1 SDU | ||
| 942 |
_cGBE _2lcc |
||
| 999 |
_c106292 _d106292 |
||