000 00700cam a2200217 a 4500
008 960723s2005 caua b 001 0 eng d
020 _a9781412905718
040 _aSDU
050 0 0 _aHF5415.2
_bM549 S 2005
100 1 _aMentzer, John T
_9202072
245 0 0 _aSales forecasting management :
_ba demand management approach /
_cJohn T. Mentzer, Mark A. Moon
250 _a2nd ed
260 _aThousand Oaks, Calif. :
_bSage Publications,
_c2005
300 _a347 p. :
_bill.
505 _aHKBU library
650 0 _aSales forecasting
_xManagement
_9202073
650 0 _aMarketing research
_xManagement
_9202074
700 1 _aMoon, Mark A.
_9202075
900 _a = C.1 SDU
942 _cGBE
_2lcc
999 _c106403
_d106403