000 00807 am a2200241 4500
001 vtls000015107
003 MTX
008 990114c1997 eng 00 eng
020 _a02561204640
039 9 _a201506251425
_bcat1
_c201311071701
_dVLOAD
_c201008281833
_dVLOAD
_c201008280348
_dVLOAD
_y200206121354
_zload
050 0 0 _aHF5415.13
_bB448 C3 1997
093 _aMG001 MG010
100 1 _aBernhardt, Kenneth L.
_925622
245 1 0 _aCases in Marketing Management /
_cKenneth L. Bernhardt
250 _a7th ed.
260 _aNew York :
_bMcGraw-Hill,
_c1997
300 _a665 p :
_bill
650 0 _aMarketing
_xManagement
_xCase studies.
_96942
650 0 _aMarketing
_xDecision making
_xCase studies.
_96941
700 1 _aKinnear, Thomas C,
_cjt. auth.
_925623
942 _cGBE
999 _c11079
_d11079