| 000 | 00816nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | vtls000019305 | ||
| 003 | MTX | ||
| 008 | 991018c1998 usaa 000 eng d | ||
| 020 | _a0750622407 | ||
| 039 | 9 |
_a201506261407 _bcat1 _c201311111212 _dVLOAD _c201008281316 _dVLOAD _c201008272148 _dVLOAD _y200206121357 _zload |
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| 050 | 0 | 0 |
_aHF5415.15 _bD278 C3 1998 |
| 093 | _aMG006 MG010 | ||
| 100 | 1 |
_aDe Chernatony, Leslie. _929916 |
|
| 245 | 1 | 0 |
_aCreating Powerful Brands in Consumer, Service and Indutrial Markets / _cLeslie De Chernatony |
| 250 | _a2nd ed | ||
| 260 |
_aOxford : _bButterworth-Heinemann, _c1998 |
||
| 300 |
_a430 p : _bill |
||
| 650 | 0 |
_aProduct management. _9159931 |
|
| 650 | 0 |
_aBran name products. _929917 |
|
| 700 | 1 |
_aMcDonald, Malcolm, _cjt. auth. _929918 |
|
| 942 | _cGBE | ||
| 999 |
_c14494 _d14494 |
||