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050 0 0 _aHD69.B7
_bT282 A3 2002
093 _aMG001
100 1 _aTemporal, Paul
_934958
245 1 0 _aAdvanced Brand Management : from vision to valuation /
_cPaul Temporal
260 _aSingapore, New York :
_bJohn Wiley & Sons,
_c2002
300 _a296 p. :
_bill
650 0 _aBrand name products
_xManagement
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