| 000 | 00854nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | vtls000090787 | ||
| 003 | MTX | ||
| 008 | 120603 2005 xxka 000 0 eng d | ||
| 020 | _a1595620052 | ||
| 039 | 9 |
_a201506261411 _bcat1 _c201506261410 _dcat1 _y201206031329 _zcat3 |
|
| 050 | 0 | 0 |
_aHF5415.15 _bM414 M3 2005 |
| 093 | _aMG006 MG010 | ||
| 100 | 1 |
_aMcEwen, William J _999495 |
|
| 245 | 0 | 0 |
_aMarried to the brand : why consumers bond with some brands for life : lessons from 60 years of research into the psychology of consumer relationships / _cby William J. McEwen |
| 250 | _a1st ed | ||
| 260 |
_aNew York : _bGallup, _c2005 |
||
| 300 |
_a135 p : _bill |
||
| 650 | 0 |
_aBrand loyalty _999496 |
|
| 650 | 0 |
_aConsumers' preferences _9161660 |
|
| 650 | 0 |
_aProduct management _9159931 |
|
| 942 | _cGBT | ||
| 999 |
_c66478 _d66478 |
||