Global marketing : contemporary theory, practice, and cases /
Alon, Ilan
Global marketing : contemporary theory, practice, and cases / Ilan Alon, Eugene Jaffe, and Donata Vianelli - New York : McGraw-Hill/Irwin, 2013 - 602 p. : ill
9780071318204 / 840.00
Export marketing
Export marketing--Case studies
HF1416 / A454 G5 2013
Global marketing : contemporary theory, practice, and cases / Ilan Alon, Eugene Jaffe, and Donata Vianelli - New York : McGraw-Hill/Irwin, 2013 - 602 p. : ill
9780071318204 / 840.00
Export marketing
Export marketing--Case studies
HF1416 / A454 G5 2013

AI Search