Data mining techniques : | for marketing, sales, and customer relationship management / (Record no. 104569)

MARC details
000 -LEADER
fixed length control field 00782cam a22002414a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 031209s2004 inua 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471470643
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780471470649
040 ## - CATALOGING SOURCE
Original cataloging agency SDU
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.125
Item number B534 D 2004
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Berry, Michael J. A.
245 10 - TITLE STATEMENT
Title Data mining techniques :
Remainder of title for marketing, sales, and customer relationship management /
Statement of responsibility, etc. Michael J.A. Berry, Gordon S. Linoff.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Indianapolis, Ind. :
Name of publisher, distributor, etc. Wiley Pub.,
Date of publication, distribution, etc. 2004.
300 ## - PHYSICAL DESCRIPTION
Extent 643 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note Includes index.
505 0# - Formatted Contents Note
Formatted contents note HKBU library
650 #0 - SUBJECT
Topical term Data mining.
650 #0 - SUBJECT
Topical term Marketing
General subdivision Data processing.
650 #0 - SUBJECT
Topical term Business
General subdivision Data processing.
700 1# - PERSONAL NAME
Personal name Linoff, Gordon.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type English Books
Source of classification or shelving scheme Library of Congress Classification
100 1# - MAIN ENTRY--PERSONAL NAME
-- 195111
650 #0 - SUBJECT
-- 195112
650 #0 - SUBJECT
-- 6196
700 1# - PERSONAL NAME
-- 128186
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification   Available for Loans General Books MATRIX Library MATRIX Library General Eng/FL.3 08/08/2025 Donation   HF5415.125 B534 D 2004 1000365042 08/08/2025 C.1 08/08/2025 English Books
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