Freud on Madison Avenue : | motivation research and subliminal advertising in America / (Record no. 104594)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01059cam a2200253 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 091210s2010 pau b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780812242515 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0812242513 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SDU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.34 |
| Item number | S783 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Samuel, Lawrence R. |
| 245 10 - TITLE STATEMENT | |
| Title | Freud on Madison Avenue : |
| Remainder of title | motivation research and subliminal advertising in America / |
| Statement of responsibility, etc. | Lawrence R. Samuel. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Philadelphia : |
| Name of publisher, distributor, etc. | University of Pennsylvania Press, |
| Date of publication, distribution, etc. | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 218 p. |
| 505 0# - Formatted Contents Note | |
| Formatted contents note | The psychology of everyday living -- The sophisticated sell -- The secret pitch -- The fertile moment -- The psychology of the world of objects. |
| 505 0# - Formatted Contents Note | |
| Formatted contents note | HKBU library |
| 518 ## - DATE/TIME AND PLACE OF AN EVENT NOTE | |
| DATE/TIME AND PLACE OF AN EVENT NOTE | YT2025 M08 |
| 650 #0 - SUBJECT | |
| Topical term | Motivation research (Marketing) |
| Geographic subdivision | United States |
| General subdivision | History. |
| 650 #0 - SUBJECT | |
| Topical term | Subliminal advertising |
| Geographic subdivision | United States |
| General subdivision | History |
| 650 #0 - SUBJECT | |
| Topical term | Advertising |
| Geographic subdivision | United States |
| General subdivision | Psychological aspects |
| -- | History. |
| 650 #0 - SUBJECT | |
| Topical term | Consumer behavior |
| Geographic subdivision | United States |
| General subdivision | History. |
| 900 ## - Accession Number | |
| Accession Number | = C.1 SDU |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | English Books |
| Source of classification or shelving scheme | Library of Congress Classification |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| -- | 195173 |
| 650 #0 - SUBJECT | |
| -- | 195174 |
| 650 #0 - SUBJECT | |
| -- | 195175 |
| 650 #0 - SUBJECT | |
| -- | 195176 |
| 650 #0 - SUBJECT | |
| -- | 195177 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available for Loans | General Books | MATRIX Library | MATRIX Library | General Eng/FL.3 | 21/08/2025 | Donation | HF5415.34 S783 2010 | 1000364982 | 21/08/2025 | C.1 | 21/08/2025 | English Books |

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