Marketing to moviegoers : | a handbook of strategies and tactics / (Record no. 105013)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00806cam a2200265 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120514s2013 ilua 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780809331963 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0809331969 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780809331970 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0809331977 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SDU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | PN1995 |
| Item number | M332 M 2013 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Marich, Robert. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing to moviegoers : |
| Remainder of title | a handbook of strategies and tactics / |
| Statement of responsibility, etc. | Robert Marich. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Carbondale ; |
| -- | Edwardsville : |
| Name of publisher, distributor, etc. | Southern Illinois University Press, |
| Date of publication, distribution, etc. | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 417 p. : |
| Other physical details | ill. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 505 ## - Formatted Contents Note | |
| Formatted contents note | HKBU library |
| 518 ## - DATE/TIME AND PLACE OF AN EVENT NOTE | |
| DATE/TIME AND PLACE OF AN EVENT NOTE | YT2025 M09 |
| 650 #0 - SUBJECT | |
| Topical term | Motion pictures |
| General subdivision | Marketing. |
| 650 #0 - SUBJECT | |
| Topical term | Motion pictures |
| General subdivision | Distribution. |
| 900 ## - Accession Number | |
| Accession Number | = C.1 SDU |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | English Books |
| Source of classification or shelving scheme | Library of Congress Classification |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| -- | 196725 |
| 650 #0 - SUBJECT | |
| -- | 14952 |
| 650 #0 - SUBJECT | |
| -- | 14953 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available for Loans | General Books | MATRIX Library | MATRIX Library | General Eng/FL.3 | 24/09/2025 | Donation | PN1995 M332 M 2013 | 1000362762 | 24/09/2025 | C.1 | 24/09/2025 | English Books |

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