Applying scientific reasoning to the field of marketing : | make better decisions / (Record no. 106140)

MARC details
000 -LEADER
fixed length control field 00611cam a22001937a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090810s2012 en a b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781606493670
040 ## - CATALOGING SOURCE
Original cataloging agency SDU
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5414
Item number G766 A 2012
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Grapentine, Terry
245 10 - TITLE STATEMENT
Title Applying scientific reasoning to the field of marketing :
Remainder of title make better decisions /
Statement of responsibility, etc. Terry Grapentine
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Business Expert Press,
Date of publication, distribution, etc. 2012
300 ## - PHYSICAL DESCRIPTION
Extent 244 p. :
Other physical details ill.
505 0# - Formatted Contents Note
Formatted contents note HKBU Library
650 #0 - SUBJECT
Topical term Marketing
General subdivision Management
650 #0 - SUBJECT
Topical term Marketing
General subdivision Decision making
900 ## - Accession Number
Accession Number = C.1 SDU
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type English Books
Source of classification or shelving scheme Library of Congress Classification
100 1# - MAIN ENTRY--PERSONAL NAME
-- 201486
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification   Available for Loans General Books MATRIX Library MATRIX Library General Eng/FL.3 04/08/2025 Donation   HF5414 G766 A 2012 1000365734 04/08/2025 C.1 04/08/2025 English Books
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