AI SearchInterdisciplinary approaches to product design, innovation, & branding in international marketing / (Record no. 106396)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00777nam a22002297a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250805b2012 enk||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781781900161 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF1416 |
| Item number | I61 2012 |
| 245 10 - TITLE STATEMENT | |
| Title | Interdisciplinary approaches to product design, innovation, & branding in international marketing / |
| Statement of responsibility, etc. | edited by K. Scott Swan, Shaoming Zou. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Bingley, UK : |
| Name of publisher, distributor, etc. | Emerald Group Publishing Limited, |
| Date of publication, distribution, etc. | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 339 p. : |
| Other physical details | ill. |
| 505 ## - Formatted Contents Note | |
| Formatted contents note | HKBU library |
| 518 ## - DATE/TIME AND PLACE OF AN EVENT NOTE | |
| DATE/TIME AND PLACE OF AN EVENT NOTE | YT2025 M08 |
| 650 #0 - SUBJECT | |
| Topical term | Export marketing. |
| 650 #0 - SUBJECT | |
| Topical term | Branding (Marketing) |
| 650 #0 - SUBJECT | |
| Topical term | Product design. |
| 650 #0 - SUBJECT | |
| Topical term | Stratégie de marque. |
| 700 1# - PERSONAL NAME | |
| Personal name | Swan, K. Scott. |
| 710 ## - CORPORATE NAME | |
| Corporate name | Zou, Shaoming. |
| 900 ## - Accession Number | |
| Accession Number | = C.1 SDU |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | English Books |
| 650 #0 - SUBJECT | |
| -- | 36259 |
| 650 #0 - SUBJECT | |
| -- | 202057 |
| 700 1# - PERSONAL NAME | |
| -- | 202058 |
| 710 ## - CORPORATE NAME | |
| -- | 202059 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available for Loans | General Books | MATRIX Library | MATRIX Library | General Eng/FL.3 | 08/08/2025 | Donation | HF1416 I61 2012 | 1000365019 | 08/08/2025 | C.1 | 08/08/2025 | English Books |