AI SearchMarketing : Principles and Perspectives / (Record no. 11234)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00972nam a2200265 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000015474 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MTX |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 990121c2001 nyua 000 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0071180257 |
| Terms of availability | 1,045 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201506251105 |
| Level of effort used to assign nonsubject heading access points | cat1 |
| Level of effort used to assign subject headings | 201311071623 |
| Level of effort used to assign classification | VLOAD |
| Level of effort used to assign subject headings | 201311071552 |
| Level of effort used to assign classification | VLOAD |
| Level of effort used to assign subject headings | 201008281211 |
| Level of effort used to assign classification | VLOAD |
| -- | 200206121354 |
| -- | load |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1 |
| Item number | B368 M3 2001 |
| 093 ## - Department Code | |
| Department Code | MG010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bearden, William O. |
| 9 (RLIN) | 25884 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing : Principles and Perspectives / |
| Statement of responsibility, etc. | William O. Bearden |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 596 p : |
| Other physical details | ill |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Geographic subdivision | United States. |
| 9 (RLIN) | 159983 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ingram, Thomas N, |
| Titles and other words associated with a name | jt. auth. |
| 9 (RLIN) | 25885 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Laforge, Raymond W, |
| Titles and other words associated with a name | jt. auth. |
| 9 (RLIN) | 25886 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Thai Books |
| Date last seen | Total Checkouts | Full call number | Barcode | Copy number | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 12/03/2018 | HF5415.1 B368 M3 2001 | 1000108301 | 1 | 12/03/2018 | Thai Books | Available for Loans | ศูนย์นครนายก | ศูนย์นครนายก | General Collection | 12/03/2018 | 1045.00 | ||||
| 12/03/2018 | HF5415.1 B368 M3 2001 | 1000108303 | 3 | 12/03/2018 | Thai Books | Available for Loans | ศูนย์ลำปาง | ศูนย์ลำปาง | General Collection | 12/03/2018 | 1045.00 |