Marketing Without Wires : Targeting Promotions and Advertising to Mobile Device Users / (Record no. 31983)

MARC details
000 -LEADER
fixed length control field 00929nam a2200277 a 4500
001 - CONTROL NUMBER
control field vtls000039100
003 - CONTROL NUMBER IDENTIFIER
control field MTX
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 031031 2002 enga 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471129607 /
Terms of availability 1,122.00
035 ## - SYSTEM CONTROL NUMBER
System control number T000034723
035 ## - SYSTEM CONTROL NUMBER
System control number (TH)vtls000034723
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201506251348
Level of effort used to assign nonsubject heading access points cat1
Level of effort used to assign subject headings 201311071712
Level of effort used to assign classification VLOAD
Level of effort used to assign subject headings 201008281939
Level of effort used to assign classification VLOAD
Level of effort used to assign subject headings 200310311019
Level of effort used to assign classification cat1
-- 200310311019
-- cat1
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265
Item number B361 M3 2002
093 ## - Department Code
Department Code MG010
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bayne, Kim M.
9 (RLIN) 49977
245 10 - TITLE STATEMENT
Title Marketing Without Wires : Targeting Promotions and Advertising to Mobile Device Users /
Statement of responsibility, etc. Kim M. Bayne
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. John Wiley & Sons,
Date of publication, distribution, etc. 2002
300 ## - PHYSICAL DESCRIPTION
Extent 288 p :
Other physical details ill
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing
9 (RLIN) 151040
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Telemarketing
9 (RLIN) 47199
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet advertising
9 (RLIN) 150814
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Personal communication service systems
9 (RLIN) 49978
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type English Books
Holdings
Date last seen Full call number Barcode Copy number Price effective from Koha item type Lost status Damaged status Not for loan Collection code Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
12/03/2018 HF5415.1265 B361 M3 2002 1000142642 1 12/03/2018 English Books     Available for Loans General Books   วิทยาเขตสุพรรณบุรี วิทยาเขตสุพรรณบุรี General Collection 12/03/2018 1122.00
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