The international brand valuation manual : a complete overview and analysis of brand valuation techniques, methodologies and applications / Gabriela Salinas.
Material type:
TextPublication details: Chichester, U.K. : Wiley, 2009.Description: 420 p. : illISBN: - 9780470740316
- 0470740310
- HF5415.1255 S165 I 2009
Contents:
HKBU Library
English Books
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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MATRIX Library General Eng/FL.3 | General Books | HF5415.1255 S165 I 2009 (Browse shelf(Opens below)) | C.1 | Available | 1000365455 |
Total holds: 0
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| HF5415.125 B534 D 2004 Data mining techniques : | for marketing, sales, and customer relationship management / | HF5415.1255 B163 B 2013 Branding in a competitive marketplace /| | HF5415.1255 K54 M 2007 A master class in brand planning : | the timeless works of Stephen King / | HF5415.1255 S165 I 2009 The international brand valuation manual : | a complete overview and analysis of brand valuation techniques, methodologies and applications / | HF5415.126 ณ342 ด6 2565 Digital marketing : concept, case & tools | / | HF5415.126 ณ342 ด6 2565 Digital marketing : concept, case & tools | / | HF5415.126 ณ352 ส7 2567 สูตรลับขายดีใน Facebook + Social 1.0 ฉบับ second edition | / |
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