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Quantitative modelling in marketing and management / edited by Luiz Moutinho (University of Glasgow, UK), Kun -Huang Huarng (Feng Chia University, Taiwan (ROC)).
Material type:
TextPublication details: New Jersey : World Scientific, 2013.Description: 503 p. : illISBN: - 9789814407717
- HD30.25 Q1 2013
Contents:
HKBU Library
English Books
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English Books
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MATRIX Library General Eng/FL.3 | General Books | HD30.25 Q1 2013 (Browse shelf(Opens below)) | C.1 | Available | 1000365731 |
Total holds: 0
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| HD30.23 N687 T 2008 Think smart-act smart : | avoiding the business mistakes that even intelligent people make / | HD30.23 T333 I5 2023 The Innovation tournament handbook : | a step-by-step guide to finding exceptional solutions to any challenge / | HD30.23 V888 M 2011 Mechanism design : | a linear programming approach / | HD30.25 Q1 2013 Quantitative modelling in marketing and management / | HD30.28 A469 N 2010 Needs assessment. Phase I : | getting started / | HD30.28 A469 N 2010 Needs assessment : | an overview / | HD30.28 A469 N 2010 Needs assessment. Phase II : | collecting data / |
HKBU Library
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