Creativity and advertising : affect, events and process / Andrew McStay
Material type:
TextPublication details: Abingdon, Oxon : Routledge, 2013Description: 173 p. : illISBN: - 9780415519557
- HF5821 M478 C 2013
Contents:
HKBU Library
English Books
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English Books
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MATRIX Library General Eng/FL.3 | General Books | HF5821 M478 C 2013 (Browse shelf(Opens below)) | C.1 | Available | 1000365967 |
Total holds: 0
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| HF5821 G971 H 2006 Humor in advertising : | a comprehensive analysis / | HF5821 M245 A 2012 Advertising and anthropology : | ethnographic practice and cultural perspectives / | HF5821 M478 A 2004 Advertising : | a cultural economy / | HF5821 M478 C 2013 Creativity and advertising : | affect, events and process / | HF5821 M486 P7 2023 Product Placement In Entertainment By Brands | / | HF5821 S447 S 2011 Sold on language : | how advertisers talk to you and what this says about you / | HF5821 S542 R 2006 The religious dimensions of advertising / |
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