Advertising : types, trends, and controversies / Evelyn P. Mann, editor
Material type:
TextPublication details: New York : Nova Science Publishers, 2012.Description: 144 p. : illISBN: - 9781613246795
- HF5823 A244 2012
Contents:
HKBU Library
English Books
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English Books
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MATRIX Library General Eng/FL.3 | General Books | HF5823 A244 2012 (Browse shelf(Opens below)) | C.1 | Available | 1000365993 |
Total holds: 0
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| HF5822 H438 S 2012 Seducing the subconscious : | the psychology of emotional influence in advertising / | HF5822 O82 2004 Persuasion in advertising / | HF5822 U91 2012 Utopian images and narratives in advertising : | dreams for sale / | HF5823 A244 2012 Advertising : | types, trends, and controversies / | HF5823 B368 P 2002 Persuasive signs : | the semiotics of advertising / | HF5823 B516 S 2010 Street-smart advertising : | how to win the battle of the buzz / | HF5823 C734 2017 Commercial communication in the digital age : | information or disinformation? / |
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